Interview With David Paris COLURE Hair Care Range
When David began formulating the COLURE brand in December 2005, he recognized that many vegan hair care products did not have the performance for color-treated hair. As you know, this type of hair exposed to chemicals and heat styling when compared to natural virgin hair; there is a significant difference. The goal was to formulate a complete line of vegan hair color care products that had the performance to restore dry, damaged hair instantly. At the same time, David realized that vegan consumers had strong ethics, and the components had to be non-toxic too. Formulating a vegan product like this was an enormous hurdle.David Paris founded COLURE Hair...